Tasting Panel Features Terlato’s Outstanding South Africa Portfolio
In its latest issue, The Tasting Panel magazine – “the most widely circulated trade publication in the beverage industry” – includes a terrific article on the Terlato South African wine portfolio.
The four-page spread explores all four wineries in the Terlato South Africa portfolio, and explains the strategy that went into seeking out these wineries:
Looking to make a mark in both the luxury and quality categories, Terlato Wines is focused on becoming a leading importer of the best wines South Africa has to offer.
“We saw significant quality potential in many of the South African wines we tasted,” says Bill Terlato, CEO of Terlato Wines. “In addition, we anticipated that consumers were open to exploring and discovering new wine regions…”
Terlato has spent the better part of a decade seeking out a select group of wines that the company believes has given it a solid base of unique offerings that are ideal for consumers looking to experiment – looking beyond the norm. “Today, our South African wines from Ernie Els, Rust en Vrede, Guardiean Peak and Anthonij Rupert – including Protea – are consistently growing in restaurant distribution and sales volume in the U.S.,” says Terlato.